Brightly coloured TradeMutt work shirts and reusable water bottles sold at Bunnings Belrose are helping tradies across Australia access free mental health counselling, with over $600,000 raised nationwide this year to fund vital support services.
Colourful Shirts Funding Free Counselling for Tradies
Since 26 July, the partnership between Bunnings, TradeMutt, and mental health organisation TIACS (This Is A Conversation Starter) has been making waves in communities like Belrose and beyond. By selling TradeMutt’s distinctive shirts and water bottles, the initiative has funded hundreds of free counselling sessions for tradies and their families through TIACS’ early intervention mental health services.
Founded in 2020 by TradeMutt co-creators Ed Ross and Dan Allen, TIACS offers no-cost professional counselling aimed at addressing mental health challenges faced by blue-collar workers. To date, TIACS has delivered over 13,000 counselling sessions, thanks to ongoing support from this collaboration.
Designed to Start Conversations
The eye-catching TradeMutt shirts and water bottles are more than just merchandise; they’re tools to encourage conversations about mental health. By wearing these items, tradies are prompted to speak openly about issues that are often stigmatised within the construction industry.
Bunnings Director of Operations and Commercial, Ben Camire, emphasised the importance of making mental health discussions more accessible for workers. He noted that the initiative is helping tradies feel more comfortable seeking help by using these bright designs as conversation starters.
Expanding Reach Through Community Support
More than 10,000 TradeMutt shirts and 15,000 water bottles have been sold in Bunnings stores across the country, allowing TIACS to extend its support to communities that might otherwise go without. The partnership’s success has been particularly felt in areas like Belrose, where locals are showing strong support for the cause.
TradeMutt co-founder Dan Allen credited Bunnings for helping their message reach tradies in remote and regional areas. The partnership has enabled TIACS to provide much-needed mental health services to those in the trade industry, many of whom work in high-pressure environments with little access to support networks.
Limited Stock Available in Belrose
For those in Belrose, a limited number of TradeMutt shirts are still available for purchase at Bunnings for $45. Locals are encouraged to grab a shirt to contribute to the cause while also sparking conversations that could make a real difference in the lives of tradies and their families.
Published 20-Nov-2024